Hosting the Olympic and Paralympic Games, the greatest media spectacle of modernity, Tokyo will be at the center of the world’s attention in summer 2020. The nearly universal reach via television and internet broadcast provides the IOC with multi-billion dollar revenue streams and the host with opportunities for placing highly visible messages about the state of the nation and its future to the world.
With less than two years ahead of the Games, the DIJ roundtable features three leading experts on sport mega-events to discuss the political economy of hosting the Olympic Games, the difficulties of message control in the post-factual age, and the legacies of the Games for Japan in the 2020s.
Munehiko Harada, Waseda University
John D. Horne, Waseda University
Wolfram Manzenreiter, University of Vienna